What is this about?
By default, Storebeep sends back-in-stock notification emails on your behalf from the Storebeep email address. Customers will see something like:
From: Your Store Name via Storebeep <restockalerts@storebeep.com>
With a custom sender domain, you can send emails from your own email address instead. For example:
From: Your Store Name <notifications@yourstore.com>
Why does this matter?
There are a few good reasons to send emails from your own domain:
Better brand recognition
When customers see an email from your own domain, they are more likely to recognize it, open it, and trust it. It feels like a natural part of your store experience instead of a third-party notification.
Improved email deliverability
Emails sent from a properly verified domain tend to land in the inbox more reliably. Email providers like Gmail and Outlook give higher trust to emails that have proper authentication records (SPF, DKIM, and DMARC) set up.
Professional appearance
No "via Storebeep" label in the sender line. Just your brand name and your domain. Clean and professional.
Which plan do I need?
Custom sender domain (shown as Custom Email Sender on our pricing page) is included on every paid plan: Pro, Plus and Ultra. It is not available on the Free plan. Each paid plan comes with a 14-day free trial, so you can set up your own domain and see the results before you pay anything.
Can I use a free email address like Gmail or Yahoo?
No. Custom sender domains must use your own domain (like yourstore.com). Free email providers like gmail.com, yahoo.com, and outlook.com are not supported because they cannot be verified in the same way.
You need a domain that you own and can add DNS records to.
Sounds complicated. Do I need to be technical?
No. Setting up a custom sender domain means adding a few DNS records at your domain provider, which usually takes about 5 minutes. We have a step-by-step guide: see Setting Up Your Custom Sender Domain.
If you are not technical, our support team will walk you through the whole setup for your specific domain provider, step by step.